Privacy policy

1) Introduction and Contact Details of the Controller

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data is any data with which you can be personally identified.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Büroservice Hübner GmbH, Egert 2, 72336 Balingen, Deutschland, Tel.: +49 7433 210 128 00, Fax: +49 7433 210 128 90, E-mail: kontakt@druckerhaus24.de. The controller responsible for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

2) Data Collection When Visiting Our Website

2.1 When you use our website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the site server (so-called “server log files”). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

Our visited website
Date and time at the moment of access
Amount of data sent in bytes
Source/referrer from which you came to the page
Browser used
Operating system used
IP address used (if applicable: in anonymised form)

The processing is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files subsequently, should there be concrete indications of unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the controller), this website uses SSL or TLS encryption. You can recognise an encrypted connection by the character string “https://” and the lock symbol in your browser bar.

3) Hosting & Content Delivery Network

3.1 Cloudflare

For the hosting of our website and the display of the page content, we use the system of the following provider: Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA

All data collected on our website is processed on the provider's servers.
We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision of the European Commission.

3.2 Microsoft Azure

For the hosting of our website and the display of the page content, we use the system of the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA

3.3 Shopify

For the hosting of our website and the display of the page content, we use the system of the following provider: Shopify International Limited, Victoria Buildings, 2. Etage, 1-2 Haddington Road, Dublin 4, D04 XN32, Irland (“Shopify”)

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Kanada

All data collected on our website is processed on the provider's servers. We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

In the case of a data transfer to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

3.4 Cloudflare

We use a content delivery network of the following provider: Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA

This service enables us to deliver large media files such as graphics, page content or scripts faster via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website pursuant to Art. 6(1)(f) GDPR. We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

3.5 Shopify

We use a content delivery network of the following provider: Shopify International Limited, Victoria Buildings, 2. Etage, 1-2 Haddington Road, Dublin 4, D04 XN32, Irland (“Shopify”)

Data may also be transferred to:

Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Kanada
Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA

In the case of a data transfer to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

For data transfers to the USA, the data recipient has joined the EU-US Data Privacy Framework, which ensures compliance with the European level of data protection on the basis of an adequacy decision of the European Commission.

4) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your end device. Some of these cookies are automatically deleted after closing the browser (so-called “session cookies”), while others remain on your end device for longer and enable page settings to be saved (so-called “persistent cookies”). In the latter case, you can find the storage period in the overview of the cookie settings of your web browser.

If personal data is also processed by individual cookies used by us, the processing is carried out either in accordance with Art. 6(1)(b) GDPR for the performance of the contract, in accordance with Art. 6(1)(a) GDPR in the case of consent given, or in accordance with Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.

You can set your browser so that you are informed about the setting of cookies and can decide individually on their acceptance or exclude the acceptance of cookies for certain cases or in general.

Please note that if cookies are not accepted, the functionality of our website may be limited.

5) Contacting Us

5.1 When you contact us (e.g. via contact form or e-mail), personal data is processed – exclusively for the purpose of processing and responding to your request and only to the extent necessary for this purpose.

The legal basis for the processing of this data is our legitimate interest in responding to your request pursuant to Art. 6(1)(f) GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6(1)(b) GDPR. Your data will be deleted if it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

5.2 - Mailjet

For sending transactional e-mails, i.e. event-related messages triggered by a specific user interaction (for example: conclusion of a contract, registration or password reset), we use this provider: Mailjet SAS, 43 Rue de Dunkerque, 75010 Paris, Frankreich

On the basis of our legitimate interest in effective and user-friendly e-mail communication, we pass on the data you provide when performing such a user action to this provider pursuant to Art. 6(1)(f) GDPR, so that it can send the e-mails on our behalf.

We have concluded a data processing agreement with the provider, which protects the data of our website visitors and prohibits disclosure to third parties.
- Microsoft

For sending transactional e-mails, i.e. event-related messages triggered by a specific user interaction (for example: conclusion of a contract, registration or password reset), we use this provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA

We have concluded a data processing agreement with the provider, which protects the data of our website visitors and prohibits disclosure to third parties.

For sending transactional e-mails, i.e. event-related messages triggered by a specific user interaction (for example: conclusion of a contract, registration or password reset), we use this provider: Shopify International Limited, Victoria Buildings, 2. Etage, 1-2 Haddington Road, Dublin 4, D04 XN32, Irland (“Shopify”)

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Kanada

We have concluded a data processing agreement with the provider, which protects the data of our website visitors and prohibits disclosure to third parties.

In the case of a data transfer to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

6) Data Processing When Opening a Customer Account

Pursuant to Art. 6(1)(b) GDPR, personal data will continue to be collected and processed to the extent necessary in each case if you provide it to us when opening a customer account. Which data is required for opening an account can be seen from the input mask of the corresponding form on our website.

You may delete your customer account at any time by sending a message to the above-mentioned address of the controller. After deletion of your customer account, your data will be deleted, provided that all contracts concluded via it have been fully processed, no statutory retention periods prevent this and we have no continuing legitimate interest in further storage.

7) Use of Customer Data for Direct Marketing

7.1 Subscription to our e-mail newsletter

If you subscribe to our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your e-mail address. The provision of further data is voluntary and is used to be able to address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you only receive newsletters once you have expressly confirmed your consent to receiving the newsletter by clicking on a verification link sent to the e-mail address provided.

By activating the confirmation link, you give us your consent to the use of your personal data pursuant to Art. 6(1)(a) GDPR. In doing so, we store your IP address entered by your Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you subscribe to the newsletter is used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a corresponding message to the controller named at the beginning. After you unsubscribe, your e-mail address will be deleted from our newsletter distribution list without undue delay, unless you have expressly consented to further use of your data or we reserve the right to further use your e-mail address for advertising purposes beyond this, which is permitted by law and about which we inform you in this policy.

After unsubscribing from the newsletter, your e-mail address may be stored in a so-called blocklist and compared from there with recipient lists of future newsletters in order to technically prevent the renewed sending of newsletters requiring consent. This processing is carried out on the basis of our legitimate interest in avoiding unwanted advertising mailings pursuant to Art. 6(1)(f) GDPR.

7.2 Mailjet

Our e-mail newsletters are sent via this provider: Mailjet SAS, 43 Rue de Dunkerque, 75010 Paris, Frankreich

On the basis of our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provide when subscribing to the newsletter to this provider pursuant to Art. 6(1)(f) GDPR, so that it can send the newsletter on our behalf.

Subject to your express consent pursuant to Art. 6(1)(a) GDPR, the provider also carries out a statistical performance analysis of newsletter campaigns by means of web beacons or tracking pixels in the e-mails sent, which can measure open rates and specific interactions with the content of the newsletter. In the process, end device information (e.g. time of access, IP address, browser type and operating system) is also collected and analysed, but not merged with other data sets.
You can revoke your consent to newsletter tracking at any time with effect for the future.

We have concluded a data processing agreement with the provider, which protects the data of our website visitors and prohibits disclosure to third parties.

8) Data Processing for Order Handling

8.1 Insofar as necessary for the performance of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution pursuant to Art. 6(1)(b) GDPR.

If, on the basis of a corresponding contract, we owe you updates for goods with digital elements or for digital products, we process the contact data you provided when placing your order in order to inform you personally within the scope of our statutory information obligations pursuant to Art. 6(1)(c) GDPR. Your contact data is used strictly for the purpose of notifications about updates owed by us and is processed by us for this purpose only to the extent necessary for the respective information.

8.2 To fulfil our contractual obligations, we may use drop shipment by suppliers (dropshipping). For this purpose, we pass on your name and your delivery address exclusively for the purpose of delivering the goods pursuant to Art. 6(1)(b) GDPR to a supplier selected by us.
Insofar as the delivery of goods that cannot be shipped by parcel (freight goods, bulky goods, etc.) is owed, we also pass on your telephone number to said supplier pursuant to Art. 6(1)(b) GDPR if it is necessary to arrange a delivery date by telephone in advance.

8.3 If we use drop shipment by dropshipping suppliers to fulfil our contractual obligations, we also pass on your e-mail address and/or telephone number to the dropshipping supplier pursuant to Art. 6(1)(a) GDPR before delivery of the goods for the purpose of arranging a delivery date or for delivery notification, provided that you have given your express consent to this during the ordering process.

Consent may be revoked vis-à-vis us at any time with effect for the future.

8.4 Shopify Order Printer

For order processing, we use the following provider: Shopify International Limited, Victoria Buildings, 2. Etage, 1-2 Haddington Road, Dublin 4, D04 XN32, Irland

Name, address and, where applicable, other personal data are passed on to the provider pursuant to Art. 6(1)(b) GDPR for the purpose of processing the online order. Your data is passed on only to the extent actually necessary for processing the order. The provider is also used for accounting. The provider thus processes incoming and outgoing invoices and, where applicable, also the bank transactions of our company in order to automatically record invoices, match them to the transactions and, from this, prepare the financial accounts in a partially automated process.

Insofar as personal data is also processed in this context, the processing is carried out pursuant to Art. 6(1)(f) GDPR on the basis of our legitimate interest in the efficient organisation and documentation of our business transactions.

8.5 Xentral

For order processing, we use the following provider: Xentral ERP Software GmbH, Fuggerstraße 11, 86150 Augsburg, Deutschland

8.6 Disclosure of personal data to shipping service providers

- DHL

We use the following provider as transport service provider: DHL Paket GmbH, Charles-de-Gaulle-Str. 20, 53113 Bonn, Deutschland

We pass on your e-mail address and/or telephone number to the provider pursuant to Art. 6(1)(a) GDPR before delivery of the goods for the purpose of arranging a delivery date or for delivery notification, provided that you have given your express consent to this during the ordering process. Otherwise, for the purpose of delivery, we pass on only the name of the recipient and the delivery address to the provider pursuant to Art. 6(1)(b) GDPR. The data is passed on only to the extent necessary for the delivery of the goods. In this case, prior arrangement of the delivery date with the provider or delivery notification is not possible.

Consent may be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- Raben

We use the following provider as transport service provider: Raben Trans European Germany GmbH, Holländerstraße 11, 68219 Mannheim

Consent may be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- Rhenus Logistics

We use the following provider as transport service provider: Rhenus SE & Co. KG, Rhenus-Platz 1, 59439 Holzwickede

Consent may be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- Schenker

We use the following provider as transport service provider: Schenker Deutschland AG, Lyoner Straße 15, 60528 Frankfurt am Main, Deutschland

Consent may be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.
- UPS

We use the following provider as transport service provider: United Parcel Service Deutschland Inc. & Co. OHG, Görlitzer Straße 1, 41460 Neuss, Deutschland

Consent may be revoked at any time with effect for the future vis-à-vis the controller named above or vis-à-vis the provider.

8.7 Use of payment service providers (payment services)

- Amazon Pay

One or more online payment methods of the following provider are available on this website: Amazon Payments Europe s.c.a., 38 avenue J.F. Kennedy, L-1855 Luxemburg

If you select a payment method of the provider for which you make an advance payment (e.g. credit card payment), your payment data provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to the provider pursuant to Art. 6(1)(b) GDPR. In this case, your data will be passed on exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.
- Klarna

One or more online payment methods of the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Schweden

If you select a payment method for which the provider makes an advance payment (e.g. purchase on account or by instalments, or direct debit), you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postcode, town/city, date of birth, e-mail address, telephone number, where applicable data on an alternative means of payment).

In order to safeguard our legitimate interest in determining the solvency of our customers, this data is forwarded by us to the provider for the purpose of a credit check pursuant to Art. 6(1)(f) GDPR. On the basis of the personal data you have provided as well as further data (such as shopping basket, invoice amount, order history, payment experience), the provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks.

In addition to the provider's internal criteria, identity and credit information from the following credit agencies may also be included in the decision within the scope of the application review pursuant to Art. 6(1)(f) GDPR:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognised mathematical-statistical procedure. The calculation of the score values includes, among other things, but not exclusively, address data.

You may object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may remain entitled to process your personal data if this is necessary for contractual payment processing.
- Mollie

One or more online payment methods of the following provider are available on this website: Mollie B.V., Keizersgracht 126, 1015 CW Amsterdam, Niederlande

One or more online payment methods of the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxemburg

If you select a payment method of the provider for which you make an advance payment, your payment data provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to the provider pursuant to Art. 6(1)(b) GDPR. In this case, your data will be passed on exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.

If you select a payment method for which we make an advance payment, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postcode, town/city, date of birth, e-mail address, telephone number, where applicable data on an alternative means of payment).

In order to safeguard our legitimate interest in determining your solvency in such cases, this data is forwarded by us to the provider for the purpose of a credit check pursuant to Art. 6(1)(f) GDPR. On the basis of the personal data you have provided as well as further data (such as shopping basket, invoice amount, order history, payment experience), the provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks.

This website uses PayPal Checkout, an online payment system from PayPal, which consists of PayPal's own payment methods and local payment methods of third-party providers.

When paying via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – “Pay Later” via PayPal, we pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxemburg (hereinafter “PayPal”) as part of the payment processing. The data is passed on pursuant to Art. 6(1)(b) GDPR and only to the extent necessary for the payment processing.

For the payment methods credit card via PayPal, direct debit via PayPal or – if offered - “Pay Later” via PayPal – PayPal reserves the right to carry out a credit check. For this purpose, your payment data may be passed on to credit agencies pursuant to Art. 6(1)(f) GDPR on the basis of PayPal's legitimate interest in determining your solvency. PayPal uses the result of the credit check with regard to the statistical probability of payment default for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognised mathematical-statistical procedure. The calculation of the score values includes, among other things, but not exclusively, address data. You may object to this processing of your data at any time by sending a message to PayPal. However, PayPal may remain entitled to process your personal data if this is necessary for contractual payment processing.

If the PayPal payment method “Purchase on Account” is available and selected, your payment data will first be transmitted to PayPal to prepare the payment, whereupon PayPal will forward it to Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin (“Ratepay”) for the execution of the payment. The legal basis in each case is Art. 6(1)(b) GDPR. In this case, RatePay carries out an identity and credit check in its own name to determine solvency in accordance with the principle already mentioned above and passes on your payment data to credit agencies on the basis of the legitimate interest in determining solvency pursuant to Art. 6(1)(f) GDPR. A list of the credit agencies that Ratepay may use can be found here: https://www.ratepay.com/legal-payment-creditagencies/

When using the payment method of a local third-party provider, your payment data is first passed on to PayPal pursuant to Art. 6(1)(b) GDPR to prepare the payment. Depending on your selection of an available local payment method, PayPal then transmits your payment data to the corresponding provider pursuant to Art. 6(1)(b) GDPR for the execution of the payment:

- Apple Pay (Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Irland)
- Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland)
- iDeal (Currence Holding BV, Beethovenstraat 300 Amsterdam, Niederlande)
- bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brüssel, Belgien)
- blik (Polski Standard P&lstrok;atno&sacute;ci sp. z o.o., ul. Czerniakowska 87A, 00-718 Warschau, Polen)
- eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2
1200 Wien, Österreich)
- MyBank (PRETA S.A.S, 40 Rue de Courcelles, F-75008 Paris, Frankreich)
- Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Pozna&nacute;, Polen)

For further information on data protection, please refer to PayPal's privacy policy: https://www.paypal.com/de/legalhub/paypal/privacy-full
- Shopify Payments

One or more online payment methods of the following provider are available on this website: Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Irland

One or more online payment methods of VR Payment are available on this website.

If you select a payment method for which you make an advance payment (e.g. credit card payment), your payment data provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to the following provider pursuant to Art. 6(1)(b) GDPR: VR Payment GmbH, Saonestraße 3a, 60528 Frankfurt am Main, Deutschland

In this case, your data will be passed on exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.

If you select the payment methods purchase on account, purchase by instalments or direct debit, the payment processing is instead carried out by the following provider: axytos GmbH, Platz der Republik, 60325 Frankfurt am Main

In this case, your payment data provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the content of your order will be passed on to this provider pursuant to Art. 6(1)(b) GDPR.

Under certain circumstances, you will also be asked during the ordering process to provide certain further personal data (date of birth, e-mail address, telephone number, where applicable data on an alternative means of payment).

In order to safeguard our legitimate interest in determining the solvency of our customers, your data is forwarded by us to axytos GmbH as the provider for the purpose of a credit check pursuant to Art. 6(1)(f) GDPR. On the basis of the personal data you have provided as well as further data (such as shopping basket, invoice amount, order history, payment experience), the provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks.

8.8 Electronic withdrawal function for distance contracts

Consumers who conclude contracts on this website for which a statutory right of withdrawal exists have the option of declaring their withdrawal via an electronic withdrawal function in accordance with the applicable withdrawal provisions.

When using the withdrawal function, in addition to information identifying the contract to be withdrawn from, further personal information such as the consumer's first and last name and e-mail address must be provided or confirmed.

The collection of this information and its transmission to us is carried out pursuant to Art. 6(1)(b) GDPR and only to the extent necessary for the proper processing of the withdrawal. The personal data provided is also used on the basis of Art. 6(1)(b) GDPR to confirm receipt of the notice of withdrawal by e-mail. A further legal basis for the processing is Art. 6(1)(c) GDPR. We are legally obliged to provide an electronic withdrawal function for consumer distance contracts subject to payment.

9) Web Analytics Services

9.1 Google Analytics 4

This website uses Google Analytics 4, a web analytics service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland ("Google"), which enables an analysis of your use of our website.

By default, when you visit the website, Google Analytics 4 sets cookies which are stored as small text modules on your end device and collect certain information. The scope of this information also includes your IP address, which, however, is shortened by Google by the last digits in order to exclude a direct personal reference.

The information is transferred to Google servers and further processed there. Transfers to Google LLC, based in the USA, are also possible in this context.

Google uses the information collected on our behalf to evaluate your use of the website, to compile reports on website activities for us and to provide further services related to website use and internet use. The shortened IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data. The data collected in the context of the use of Google Analytics 4 is stored for a period of two months and then deleted.

All of the processing described above, in particular the setting of cookies on the end device used, will only take place if you have given us your express consent to this pursuant to Art. 6(1)(a) GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to the website. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, please deactivate this service via the “Cookie Consent Tool” provided on the website.

We have concluded a data processing agreement with Google, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

Further legal information on Google Analytics 4 can be found at https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites

Demographic characteristics
If the special function “demographic characteristics” is activated within Google Analytics 4, statistics can be generated that provide information on the age, gender and interests of website visitors. This is done by analysing advertising and information from third-party providers. This makes it possible to identify target groups for marketing activities. However, the data collected cannot be attributed to any specific person and is deleted after being stored for a period of two months.

Google Signals
As an extension to Google Analytics 4, Google Signals may be used on this website to generate cross-device reports. If you have activated personalised ads and linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics pursuant to Art. 6(1)(a) GDPR, analyse your usage behaviour across devices and create database models, including on cross-device conversions. We do not receive any personal data from Google, only statistics. If you wish to stop cross-device analysis, you can deactivate the "Personalised advertising" function in the settings of your Google account. To do so, follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de
Further information on Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=de

UserIDs
As an extension to Google Analytics 4, the "UserIDs" function may be used on this website. If you have consented to the use of Google Analytics 4 pursuant to Art. 6(1)(a) GDPR, have set up an account on this website and log in with this account on different devices, your activities, including conversions, can be analysed across devices.

Collection of user-provided data
In order to improve the analysis results for users whose contact data we have received in the context of business or business-like relationships, we use the function “collection of user-provided data”.
Subject to your express consent pursuant to Art. 6(1)(a) GDPR, within the scope of this function we electronically transmit to Google one or more files containing customer data aggregated in relation to you (in particular e-mail address and telephone number). Google does not obtain access to plain-text data in this process, but automatically encrypts the information in the customer files during the transmission process by means of a special algorithm. The encrypted information can then only be used by Google to match it to existing Google accounts set up by the data subjects.
The processing serves to refine measurement data, improves cross-device user traceability and enables the integration of analysis results into the ad personalisation and conversion tracking functions of Google Ads.
You may revoke your consent vis-à-vis us at any time with effect for the future. Further information on Google's data protection measures with regard to the transmission of customer data can be found here: https://support.google.com/google-ads/answer/6334160?hl=de&ref_topic=10550182

9.2 Google Tag Manager

This website uses “Google Tag Manager”, a service of the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland (hereinafter: “Google”).

Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analytics services, and for being able to calibrate and control them and link them to conditions via a uniform user interface. Google Tag Manager itself does not store any information on users' end devices or read it from them. Nor does the service carry out any independent data analyses. However, when a page is accessed, Google Tag Manager transmits your IP address to Google, where it may be stored. A transfer to servers of Google LLC. in the USA is also possible.

This processing is only carried out if you have given us your express consent to it pursuant to Art. 6(1)(a) GDPR. Without such consent, Google Tag Manager will not be used during your visit to the website. You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “Cookie Consent Tool” provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

Further legal information on Google Tag Manager can be found at https://business.safety.google/intl/de/privacy/ and https://policies.google.com/privacy?hl=de&gl=de

9.3 Microsoft Clarity

This website uses the web analytics service of the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 USA

By means of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading end device and browser information), the service collects and stores pseudonymised visitor data, including information on the end device used such as the IP address and browser information, in order to evaluate it for statistical analyses of user behaviour on our website and to create pseudonymised usage profiles. Among other things, this enables the evaluation of movement patterns (so-called heatmaps), which show the duration of page visits as well as interactions with page content (e.g. text input, scrolling, clicks and mouse-overs). Pseudonymisation generally rules out a direct personal reference. No merging with plain-text data about you collected by other means takes place.

All of the processing described above, in particular the reading or storing of information on the end device used, will only be carried out if you have given us your express consent to this pursuant to Art. 6(1)(a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

9.4 Shopify Analytics

This website uses the web analytics service of the following provider: Shopify International Limited, Victoria Buildings, 2. Etage, 1-2 Haddington Road, Dublin 4, D04 XN32, Irland

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Kanada

By means of cookies and/or comparable technologies (tracking pixels, web beacons, algorithms for reading end device and browser information), the service collects and stores pseudonymised visitor data, including information on the end device used such as the IP address and browser information, in order to evaluate it for statistical analyses of user behaviour on our website and to create pseudonymised usage profiles. Pseudonymisation generally rules out a direct personal reference. No merging with plain-text data about you collected by other means takes place.

We have concluded a data processing agreement with the provider, which protects the data of our website visitors and prohibits disclosure to third parties.

In the case of a data transfer to Canada, an adequate level of data protection is guaranteed by an adequacy decision of the European Commission.

10) Retargeting/ Remarketing and Conversion Tracking

10.1 Google Ads Remarketing

This website uses retargeting technology of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland

For this purpose, Google sets a cookie in the browser of your end device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you have visited. The information collected in this process generally also includes your IP address.

Any further data processing will only take place if you have agreed with Google that your web and app browsing history will be linked by Google to your Google account and that information from your Google account will be used to personalise ads that you view on the web. If, in this case, you are logged in to Google during your visit to our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data in order to form target groups. In the context of the use of Google Ads Remarketing, personal data may also be transferred to the servers of Google LLC. in the USA.

All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent to this pursuant to Art. 6(1)(a) GDPR. Without such consent, retargeting technology will not be used during your visit to the website.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “Cookie Consent Tool” provided on the website.

Details on the processing initiated by Google and on Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites

Further information on Google's privacy policy can be found here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

10.2 Microsoft Advertising

This website uses retargeting technology of the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA

This makes it possible to address visitors to our websites who have already shown an interest in our shop and our products with targeted, personalised, interest-based advertising. The advertising material is displayed on the basis of a cookie-based analysis of previous and current usage behaviour.

In the case of retargeting technology, a cookie is stored on your computer or mobile end device in order to collect pseudonymised data about your interests and thus to tailor the advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile end device. You are thus shown advertising that is highly likely to correspond to your product and information interests.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “Cookie Consent Tool” provided on the website.

10.3 Google Ads Conversion Tracking

This website uses the online advertising program "Google Ads" and, within the scope of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland (“Google”).

We use the Google Ads offering to draw attention to our offers on external websites with the help of advertising material (so-called Google Adwords). In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. In doing so, we pursue the aim of showing you advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of the advertising costs incurred.

The cookie for conversion tracking is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your end device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognise that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies therefore cannot be tracked across the websites of Google Ads customers. The information obtained with the help of the conversion cookie, which also includes your IP address, is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their ad and were redirected to a page provided with a conversion tracking tag. However, they do not receive any information with which users can be personally identified.

In the context of the use of Google Ads, personal data may also be transferred to the servers of Google LLC. in the USA.

Details on the processing initiated by Google Ads Conversion Tracking and on Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites

All of the processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your express consent to this pursuant to Art. 6(1)(a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

In addition, you can permanently object to the setting of cookies by Google Ads Conversion Tracking by downloading and installing the Google browser plug-in available at the following link:
https://support.google.com/My-Ad-Center-Help/answer/12155656?hl=de

In order to address users whose data we have received in the context of business or business-like relationships with advertising that is even more closely tailored to their interests, we use a customer matching function within Google Ads. For this purpose, we electronically transmit one or more files containing aggregated customer data (in particular e-mail addresses and telephone numbers) to Google. Google does not obtain access to plain-text data in this process, but automatically encrypts the information in the customer files during the transmission process by means of a special algorithm. The encrypted information can then only be used by Google to match it to existing Google accounts set up by the data subjects. This enables personalised advertising to be delivered across all Google services linked to the respective Google account.

Customer data is transmitted to Google only if you have given us your express consent to this pursuant to Art. 6(1)(a) GDPR. You may revoke this consent vis-à-vis us at any time with effect for the future. Further information on Google's data protection measures with regard to the customer matching function can be found here: https://support.google.com/google-ads/answer/6334160?hl=de&ref_topic=10550182
Google's privacy policy can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

10.4 Microsoft Advertising Universal Event Tracking

This website uses conversion tracking technology of the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA

For the use of Universal Event Tracking, a tag is placed on every page of our website which interacts with the conversion cookie set by Microsoft. This interaction makes user behaviour on our website traceable and sends the information thus collected to Microsoft. The purpose of this is to enable certain predefined goals, such as purchases or leads, to be statistically recorded and evaluated in order to design the orientation and content of our offers in a manner more closely tailored to interests. The tags are at no time used to personally identify users.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the “Cookie Consent Tool” provided on the website.

In order to better identify users whose data we have received in the context of business or business-like relationships within the scope of the statistical analysis, we use a customer matching function within Microsoft Advertising. For this purpose, we electronically transmit one or more files containing aggregated customer data (in particular e-mail addresses and telephone numbers) to Microsoft. Microsoft does not obtain access to plain-text data in this process, but automatically encrypts the information in the customer files during the transmission process by means of a special algorithm. The encrypted information can then only be used by Microsoft to match it to existing Microsoft accounts set up by the data subjects. This enables user interactions to be tracked across all services and end devices linked to the respective Microsoft account.

Customer data is transmitted to Microsoft only if you have given us your express consent to this pursuant to Art. 6(1)(a) GDPR. You may revoke this consent vis-à-vis us at any time with effect for the future.

11) Website Functionalities

Google Customer Reviews (formerly Google Certified Shops program)

We cooperate with Google within the framework of the “Google Customer Reviews” program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland (“Google”). This program gives us the opportunity to obtain customer reviews from users of our website. In this context, after using our services, you will be asked on our website whether you would like to take part in an e-mail survey by Google.

If you give your consent pursuant to Art. 6(1)(a) GDPR, we will transmit your e-mail address to Google. You will receive an e-mail from Google Customer Reviews asking you to rate the purchasing experience on our website. The rating you submit will then be combined with our other ratings and displayed in our Google Customer Reviews logo and in our Merchant Center dashboard. In addition, your rating will be used for Google seller ratings. In the context of the use of Google Customer Reviews, personal data may also be transferred to the servers of Google LLC. in the USA.

You can revoke your consent at any time by sending a message to the controller responsible for data processing or to Google.

Further information on Google's privacy policy can be found here: https://business.safety.google/intl/de/privacy/

12) Tools and Miscellaneous

12.1 DATEV

For our accounting, we use the service of the cloud-based accounting software of the following provider: DATEV eG, Paumgartnerstr. 6-14, 90429 Nürnberg, Deutschland

The provider processes incoming and outgoing invoices and, where applicable, also the bank transactions of our company in order to automatically record invoices, match them to the transactions and, from this, prepare the financial accounts in a partially automated process.

Insofar as personal data is also processed in this context, the processing is carried out on the basis of our legitimate interest in the efficient organisation and documentation of our business transactions pursuant to Art. 6(1)(f) GDPR.

12.2 Xentral ERP

For our accounting, we use the service of the cloud-based accounting software of the following provider: Xentral ERP Software GmbH, Fuggerstraße 11, 86150 Augsburg, Deutschland

12.3 Cookie Consent Tool

In order to obtain valid user consent for cookies and cookie-based applications requiring consent, this website uses a so-called “Cookie Consent Tool”. The “Cookie Consent Tool” is displayed to users when they access the page in the form of an interactive user interface on which consent for certain cookies and/or cookie-based applications can be given by ticking boxes. Through the use of the tool, all cookies/services requiring consent are only loaded if the respective user gives the corresponding consent by ticking the boxes. This ensures that such cookies are only set on the user's respective end device if consent has been given.

The tool sets technically necessary cookies to store your cookie preferences. Personal user data is generally not processed in this context.

If, in individual cases, personal data (such as the IP address) is nevertheless processed for the purpose of storing, assigning or logging cookie settings, this is done pursuant to Art. 6(1)(f) GDPR on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and thus in a legally compliant design of our website.

A further legal basis for the processing is also Art. 6(1)(c) GDPR. As the controller, we are subject to the legal obligation to make the use of technically non-necessary cookies dependent on the respective user's consent.

Where necessary, we have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

Further information on the operator and the setting options of the Cookie Consent Tool can be found directly in the corresponding user interface on our website.

12.4 Cloudflare

For security purposes, this website uses the service of the following provider: Cloudflare, Inc., 101 Townsend St. San Francisco, CA 94107, USA

The provider protects the website and the associated IT infrastructure against unauthorised third-party access, cyber attacks as well as viruses and malware. The provider records the IP addresses of users and, where applicable, further data on your behaviour on our website (in particular URLs accessed and header information) in order to detect and ward off illegitimate page access and threats. In the process, the recorded IP address is compared with a list of known attackers. If the recorded IP address is identified as a security risk, the provider may automatically block it from accessing the page. The information collected in this way is transmitted to a server of the provider and stored there.

The data processing described is carried out pursuant to Art. 6(1)(f) GDPR on the basis of our legitimate interests in protecting the website against harmful cyber attacks and in maintaining structural and data integrity and security.

We have concluded a data processing agreement with the provider, which ensures the protection of the data of our website visitors and prohibits unauthorised disclosure to third parties.

13) Rights of the Data Subject

13.1 Applicable data protection law grants you the following data subject rights (rights of access and intervention) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the cited legal basis for the respective conditions of exercise:

Right of access pursuant to Art. 15 GDPR;
Right to rectification pursuant to Art. 16 GDPR;
Right to erasure pursuant to Art. 17 GDPR;
Right to restriction of processing pursuant to Art. 18 GDPR;
Right to notification pursuant to Art. 19 GDPR;
Right to data portability pursuant to Art. 20 GDPR;
Right to withdraw consent given pursuant to Art. 7(3) GDPR;
Right to lodge a complaint pursuant to Art. 77 GDPR.

13.2 RIGHT TO OBJECT

IF, WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU MAY EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

14) Duration of Storage of Personal Data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and – if relevant – additionally by the respective statutory retention period (e.g. retention periods under commercial and tax law).

When personal data is processed on the basis of express consent pursuant to Art. 6(1)(a) GDPR, the data concerned is stored until you revoke your consent.

If there are statutory retention periods for data processed within the scope of legal or quasi-legal obligations on the basis of Art. 6(1)(b) GDPR, this data will be routinely deleted after expiry of the retention periods, provided that it is no longer necessary for the performance or initiation of a contract and/or we no longer have a legitimate interest in further storage.

When personal data is processed on the basis of Art. 6(1)(f) GDPR, this data is stored until you exercise your right to object pursuant to Art. 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defence of legal claims.

When personal data is processed for the purpose of direct marketing on the basis of Art. 6(1)(f) GDPR, this data is stored until you exercise your right to object pursuant to Art. 21(2) GDPR.

Unless otherwise stated in the other information in this policy regarding specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

Last updated: 28.10.2026, 13:35:29

Privacy policy

1) Introduction and Contact Details of the Controller

2) Data Collection When Visiting Our Website

3) Hosting & Content Delivery Network

4) Cookies

5) Contacting Us

6) Data Processing When Opening a Customer Account

7) Use of Customer Data for Direct Marketing

8) Data Processing for Order Handling

9) Web Analytics Services

10) Retargeting/ Remarketing and Conversion Tracking

11) Website Functionalities

12) Tools and Miscellaneous

13) Rights of the Data Subject

14) Duration of Storage of Personal Data

Country/region

Language

Legal guarantee

Withdraw from contract

Your declaration of withdrawal